CaliforniaVery High RiskEnacted

What must businesses disclose about AI use in California?

General requirements to tell customers, employees, or the public when AI is being used in decisions. Here is what California businesses need to know in 2026.

📋 CaliforniaAI Disclosure

SB 942, the California AI Transparency Act, binds “covered providers” — publicly accessible generative-AI systems with over 1,000,000 monthly users. They must offer a free AI-detection tool and embed a latent provenance disclosure in AI-generated image, video and audio content. It is not a general duty for businesses to disclose AI use or offer an opt-out.

Deadline
August 2, 2026 (delayed from January 1, 2026 by AB 853)
Max Penalty
$5,000 per violation; each day is a discrete violation (AG, city or county counsel)
Law
SB 942 — AI Transparency Act
Key requirements:
Applies only if your generative-AI system has over 1,000,000 monthly users and is publicly accessible in California
Offer a free, publicly accessible AI-detection tool
Embed a latent disclosure in AI-generated image, video and audio content
Offer users the option of a visible manifest disclosure
Revoke a third-party licence within 96 hours of discovering the licensee stripped the latent disclosure

📜 Federal Laws That Also Apply

State law does not replace federal law — you must comply with both. These federal rules apply to ai disclosure nationwide:

FTC Disclosure Guidelines
Consumer Protection Act

Frequently Asked Questions

Does ai disclosure regulation apply to small businesses in California?+

It depends on the thresholds written into the specific statute, and those are not comparable across laws — some key on employee count or revenue, others on user volume or on the kind of system you deploy. We do not publish a generic small-business exemption for California, because stating one the statute does not contain would be worse than stating none. Read the primary source linked from our California law page to confirm whether you are in scope.

What is the deadline for ai disclosure compliance in California?+

The key deadline in California is August 2, 2026 (delayed from January 1, 2026 by AB 853). The law is enacted and compliance is required by the deadline above.

What happens if I don't comply with AI laws in California?+

California penalties for AI non-compliance: $5,000 per violation; each day is a discrete violation (AG, city or county counsel). Who enforces, and how, varies by statute — check the primary source linked from our California law page for the enforcement authority and process that actually applies to you.

Do federal AI laws override California AI regulations?+

Federal law does not currently preempt state AI law. California's AI statutes apply independently of federal rules, and federal laws like ECOA, FCRA, and HIPAA apply alongside them — so you must comply with both.

How do I prove compliance with California AI laws?+

Best practice: document all AI systems used, conduct an internal audit, implement required disclosures, and keep records for at least 3 years. For high-risk uses like ai disclosure, consider hiring an independent third-party auditor to validate compliance.

Same Question in Other States

What must businesses disclose about AI use in Illinois?
What must businesses disclose about AI use in Colorado?
What must businesses disclose about AI use in New York?
What must businesses disclose about AI use in Texas?
What must businesses disclose about AI use in Washington?

Not sure how California AI laws apply to you?

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CA Quick Facts
Law
SB 942 — AI Transparency Act
Status
Enacted
Deadline
August 2, 2026
Max Penalty
$5,000 per violation; each day is a discrete violation
Risk Level
Very High
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